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AlexKoritz

AlexKoritz


Alex is the Public Relations Director for Sprout Marketing, He directs all PR activities, helping to create awareness, mindshare and revenue growth for all of Sprout’s clients. Prior to Sprout he was a Senior Associate with the New York-based PR firm, Coltrin & Associates. While at Coltrin he worked with a variety of clients in industries ranging from technology to healthcare and has played a lead role in driving product and corporate PR for such companies as 3Com, Control4, Burger King and Intermountain Health Care. Alex has also worked for the Salt Lake Organization Committee (SLOC) during the 2002 Winter Olympics; Salomon U.S.A., and as an independent consultant where he advised non-profit organizations such as Choice Humanitarian. He is an active member of the Public Relations Society of America (PRSA) and the Utah Technology Council (UTC), and is a writer and contributor to multiple marketing and business publications. Alex holds an undergraduate degree from Utah State University.


Articles

Words Matter
February 20th, 2007 | Permalink
Is Second Life the Next Big Thing for Marketers?
January 24th, 2007 | Permalink
My List of the Top 5 PR Blunders of 2006
January 10th, 2007 | Permalink
The Hewlett Packard Spying Scandal: Where was PR?
January 3rd, 2007 | Permalink